The Curse of Cow Clicker: How a Cheeky Satire Became a Videogame Hit

Jason Tanz:

He had the ring made as a dark reminder of his experiment. “I like to think that having it on my body, especially on one of my typing fingers, will make me think twice about all these activities,” Bogost says. “I’ve made all these people click on cows. I’ve wasted my own time and my family’s time.”

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